Advertising and promotion. Marketing communications in advertising and promotion in business

Advertising and promotion. Marketing communications in advertising and promotion in business
Author : Musfirah Mohamad
Publisher : GRIN Verlag
Total Pages : 10
Release : 2015-12-29
ISBN 10 : 9783668117365
ISBN 13 : 3668117365
Language : EN, FR, DE, ES & NL

More Books:

Advertising and promotion. Marketing communications in advertising and promotion in business
Language: en
Pages: 10
Authors: Musfirah Mohamad
Categories: Business & Economics
Type: BOOK - Published: 2015-12-29 - Publisher: GRIN Verlag

Document from the year 2015 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: Merit, , course: Higher National Dipl
Advertising and Integrated Brand Promotion
Language: en
Pages: 824
Authors: Thomas C. O'Guinn
Categories: Advertising.
Type: BOOK - Published: 2003 - Publisher: South-Western Pub

Like other aspects of business, good advertising is the result of hard work and careful planning. Creating good advertising is an enormous challenge. Imaginativ
Advertising and Promotion
Language: en
Pages: 362
Authors: Chris Hackley
Categories: Business & Economics
Type: BOOK - Published: 2010-03-03 - Publisher: SAGE

This bestselling text offers a new synthesis of literature, theory, practice, and research in advertising and promotion. It brings together the managerial focus
Marketing Planning for the Pharmaceutical Industry
Language: en
Pages: 176
Authors: John Lidstone
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: Gower Publishing, Ltd.

Marketing Planning for the Pharmaceutical Industry is based on real life experience built up over many years. Each chapter takes the reader through the sequenti
Plunkett's Advertising & Branding Industry Almanac 2007
Language: en
Pages: 556
Authors: Plunkett Research Ltd
Categories: Business & Economics
Type: BOOK - Published: 2007-04 - Publisher: Plunkett Research, Ltd.

Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and
Advertising, Marketing, and Promotional Practices of the Pharmaceutical Industry
Language: en
Pages: 236
Authors: United States. Congress. Senate. Committee on Labor and Human Resources
Categories: Advertising
Type: BOOK - Published: 1991 - Publisher:

Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications
Language: en
Pages: 1723
Authors: Management Association, Information Resources
Categories: Business & Economics
Type: BOOK - Published: 2018-01-05 - Publisher: IGI Global

Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies
Advertising and Branding: Concepts, Methodologies, Tools, and Applications
Language: en
Pages: 1806
Authors: Management Association, Information Resources
Categories: Business & Economics
Type: BOOK - Published: 2017-01-06 - Publisher: IGI Global

Effective marketing techniques are a driving force behind the success or failure of a particular product or service. When utilized correctly, such methods incre
The Fundamentals of Marketing
Language: en
Pages: 195
Authors: Russell Edward
Categories: Business & Economics
Type: BOOK - Published: 2009-11-12 - Publisher: AVA Publishing

The basics of marketing, for students in graphic arts, advertising, and media * How to develop successful marketing communications--for non-business majors * Re
Foundation Marketing
Language: en
Pages: 484
Authors: Elizabeth Hill
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: Pearson Education

Designed for a wide range of students taking marketing and business modules, Foundation Marketing is the recommended text for the CIM's Introductory Certificate